Union Berlin and Bwin have agreed to extend their existing partnership. The Köpenick club and the world’s largest online platform for sports betting have been working together since Union’s promotion season of 2018/19.
Bwin will continue to present the matchday betting offers until the summer of 2024. As a top sponsor of Union, Europe’s biggest online bookmaker, will also continue to be seen on advertising spaces on TV at the Alte Försterei.
“For the fans and members of 1. FC Union Berlin, it’s all about pure football. We share this enthusiasm – passion is also a top priority for bwin. That’s why we are delighted to be able to continue our proven partnership. Together, we want to continue offering fans real added value and passionate experiences around football,” explains Stephan Heilmann, Managing Director Digital Europe at bwin.
“We are delighted to be able to continue to offer the Union fans attractive matchday offers together with bwin. The company has been at home in sports for years and its success in the digital world has established it as a leading betting provider,” said Thomas Stäpke, 1. FC Union Berlin’s Managing Director of Finance and Sales.
About bwin:
bwin is the leading sports betting brand of Entain, a global listed gaming company. Entain plc is a FTSE100 company and one of the world’s largest sports betting and gaming operators, operating both online and in brick-and-mortar businesses. The Group owns an extensive portfolio of established brands. Sports betting brands include bwin, Coral, Crystalbet, Eurobet, Ladbrokes, Neds and Sportingbet. Gaming brands include CasinoClub, Foxy Bingo, Gala, Gioco Digitale, Partypoker and PartyCasino. The Group owns proprietary technology across all of its core product verticals and, in addition to its B2C business, provides services to a range of third-party customers on a B2B basis.